What We Do
At Challenger Experiences, we tell stories. From conceptual design to fabrication, we offer a suite of services focused on delivering tangible outcomes for a diverse range of clients.
For Brands
Create activations that drive measurable engagement
We take your brand and bring it to life through interactive experiences. From influencer activations to product launches, our builds capture attention, drive conversation, and generate powerful organic reach, both in-person and online.
For Spaces
Turn public spaces into immersive, story-driven destinations
From retail spaces and airport journeys to cultural venues and outdoor learning, we design immersive worlds that guide, delight, and connect audiences at every step. Each element is carefully crafted to reflect your story, deepen engagement and leave a lasting impression; from the architecture of the journey to the smallest interactive detail.
For L&D
Design dynamic training experiences that stick
Our immersive learning experiences bring training to life through storytelling, challenge and collaboration. From one-off workshops to fully integrated development programmes, we design interactive environments that engage participants, build real-world skills and drive meaningful change.
Every scenario, activity and piece of content is designed with your culture and objectives in mind – ensuring that learning is experienced rather than simply understood.
For Escape Rooms
Deliver cinematic, high-impact experiences built for replay
Our premium, story-led Escape Room experiences are designed to challenge, entertain and connect. From one-off pop-ups to permanent installations, we create high-end, immersive experiences that align perfectly with your space, audience, and goals. Every puzzle, prop and piece of technology is crafted to reflect your brand and deliver lasting impact.
For Conferences
Energise your event with interactive, purpose-built challenges
Looking to supercharge your conference content? Our bespoke tabletop and room-based challenges inject energy, sharpen focus and bring brand messaging to life in a way that PowerPoint never could. It’s hands-on, high-pressure and seriously effective.
Products
Build story-first experiences with our ready-to-deploy kits and structures
Our storytelling-first methodology has also shaped two flagship products that bring immersive experience design to life in powerful, practical ways.
UNPACK is a fully customisable tabletop escape room kit, designed to help teams create engaging, story-rich scenarios anywhere – perfect for training, events, recruitment or conference events.
The Chamber is a bespoke 40ft immersive ISO unit – a self-contained environment available to buy or rent that represents the pinnacle of experiential design. Every detail, from its modular structure to its narrative flow, is crafted to deliver unforgettable, high-impact experiences wherever it’s deployed.
A worldwide story.
We’ve designed, built and installed experiences everywhere from Ryan Reynolds’ office in Portland to a Cruise Ship in the Arabian Sea. With a trusted logistics partner, adaptable designs and a network of global collaborators, we’re set up to install and run activations worldwide.
Challenger Experiences has offices in London, Edinburgh and Dubai, with trusted partners across the GCC and the USA who enable us to deliver throughout the world.
Working with the best
They’re not our words…
"The best Challenge Dyson event we have ever seen and a lot of that is down to the slick operation and brilliant support Challenger Experiences provided us over the past few months"
Marianne Chick, Dyson
Telling your story.
The Playbook
We don’t do off-the-shelf. Everything we build follows The Playbook – a process rooted in creativity, collaboration and getting the details right.
Storyboard
Every unforgettable story begins with a clear vision; this stage is where we map out yours.
In Storyboard, we collaborate closely with key stakeholders through a discovery workshop to uncover the purpose, strategy and practical considerations. Here we define the core themes, messages and behaviours you want to champion, sketching the narrative structure and flow that will guide everything that follows.
This becomes the framework for the journey, ensuring every decision – from interaction to impact – aligns with your objectives and resonates with your audience from the opening moment to the final act.
Script
We craft the narrative backbone of the experience through an iterative and collaborative process. In Script, every element from story arc and puzzle flow to tone and theming is shaped to embody your brand’s identity and values.
Ongoing feedback keeps the creative vision aligned with your goals, culminating in a comprehensive Experience Design Pack that becomes the blueprint for everything that follows.
Forge
In Forge, ideas are transformed into reality. With a fully equipped fabrication workshop, we handle every aspect of the build in-house, ensuring precision, quality and consistency at every stage.
From custom sets and intricate props to integrated technology and interactive elements, each component is crafted to meet exact specifications and bring the experience to life. This hands-on approach keeps creativity and craftsmanship under one roof, guaranteeing that the final product is as immersive and impactful as the story it tells.
Deploy
In Deploy, experience steps off the page and into the real world. Our team handles every detail of installation; delivering, assembling and integrating each element with precision.
Where facilitation is required, it is delivered with expertise and passion, guiding participants and bringing the story to life. With the full team involved, every launch runs seamlessly and delivers maximum impact from the very first moment.
Ignite
In Ignite, everything comes to life. This is the moment the story unfolds, the audience steps in, and the experience delivers its full impact. Every detail – from narrative flow to interaction – works together to create something truly memorable, meaningful and measurable; the culmination of the entire process where strategy becomes reality and the story leaves a lasting impression.
Watch: Could you escape the Dyson Escape Room?
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